Self-starting, enterprising digital marketer with 4+ years of experience and a proven track record of at least doubling the client’s money through a variety of direct response and e-commerce verticals. At Dexter Marketing, actively managed 15+ staff, £450k+ in monthly ad spend, and a multitude of projects that delivered millions of pounds in profit, and keep doing so until this day.
Digital Marketing Manager
Dexter Marketing, London
Actively managed a team of 15+ creatives, developers, and media buyers to produce only the highest quality work to meet ambitious client KPIs.
Personally responsible for management of £450k+ per month in Facebook and Google ad spend for a portfolio of 57 clients.
Independently managed the Ed Turner 30-Day Challenge which brought in £284k in 60 days. Then, introduced 3 additional backend offers to produce another £200k of revenue, and grow the team to 8 employees.
Coordinated the build of a food distribution service, FarmersMarket.co.uk, which generated £720k within 90 days of launch. Consistently delivering £40k+ in sales per day, and a 2-3x ROAS.
Managed the production of 20+ e-commerce sites and optimizing their conversion rate, with some stores reaching £400k+ revenue per month.
Developed a solution that generated over 100,000 leads at £1.02/lead for a £3500 course. The opt-in page exceeded 8% conversion from cold traffic, and I successfully delivered a 1.5-2x ROAS.
Introduced new auto posting solutions to decrease time spent on grunt work by 15%.
Mentored and trained 3 employees in the SEM and PPC fields.
Junior Digital Marketing Consultant
James & James, London
February 2016—December 2017
Provided support to the team of 6 experienced marketing professionals.
Designed and created 50+ campaigns for Facebook advertisements.
Exceeded ROAS goals by 140%, which brought additional £60k+ per month.
BA in Digital Media, July 2015
University of the Arts London, London, UK
E-Commerce: Shopify, Magento, WooCommerce, Wix
Communication and negotiation skills